Day's, the Home of Ford in Wales

Our Ford showrooms in Swansea, Gorseinon, Neath and Haverfordwest display the very latest Ford models as well as a fantastic range of high quality approved used Ford vehicles. In addition, our newly renovated FordStore in Plasmarl is stylish, spacious and modern, a place where you can experience an unrivaled Ford brand experience from the moment you walk through the door.

In 1989 and 1996 through to 2011 we received the European Ford Chairman's Award for outstanding customer satisfaction, a total of 16 Awards with the last 15 consecutive. We also won 'Best Retail Group' at the AM Awards in 2012 and 2015. More about us...

Latest News & Events

New Ford Mustang Available NOW!

At Day's FordStore, Swansea, we several Ford Mustangs in stock and ready to be driven away! Find out more here...

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Fiesta ST Named “Britain’s Best Affordable Driver’s Car”

The Autocar team described the Fiesta ST as having an “infectious, bubbling enthusiasm for getting around corners in ridiculously agile fashion.”

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Peugeot Partner from £199 and Peugeot Expert from £237 Per Month

If you're looking for a new van, we could just have the perfect offers for you. Click to find out more...

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Day’s Ford, Neath Wins Motability Award!

Motability customers in Neath can always be sure of receiving award-winning customer service when they visit Day’s Ford....

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