All-New Focus: Everything You Need to Know

Added: 10 April 2018

Twenty years after the very first Ford Focus was unveiled, Ford has revealed the much anticipated all-new Focus - the most accomplished and technically-competent Focus ever!

If you want to test drive the all-new Focus, visit your nearest Day's Ford branch, or click here to book online...

All-New Focus: Overview

The all-new Focus really is “all-new”! It has been developed from the ground up to provide the most confidence-inspiring, intuitive, and rewarding driving and occupant experience of any mid-size family car in Europe.

The most sophisticated range of Ford driver assistance technologies ever offered to Ford customers is seamlessly integrated to enable an intuitive, stress-reducing and refined driving experience.

Advanced technologies include:

Adaptive Cruise Control (ACC) now enhanced with Stop & Go, Speed Sign Recognition and Lane-Centring for effortlessly negotiating stop-start traffic
Ford’s Adaptive Front Lighting System with new camera-based Predictive curve light and Sign-based light that pre-adjust headlamp patterns for improved visibility by monitoring bends in the road and – for the first time in the industry – road signs
Active Park Assist 2 that now also operates gear selection, acceleration and braking to enable fully-automated manoeuvres at the push of a button
Ford’s first Head-up display (HUD) to be offered in Europe, helping drivers focus their attention on the road ahead
Evasive Steering Assist, a segment-first technology that helps drivers steer around stopped or slower vehicles to help avoid collisions

Ford has sold almost seven million Focus cars in Europe and more than 16 million around the world since the game-changing first generation Focus was introduced in 1998. The All-New Focus remains true to the nameplate’s 20-year legacy of class-leading driving dynamics.

The Best Mid-Sized Family Car on the Market

“Our All-New Ford Focus is the pinnacle of technology and driving appeal in its segment,” said Joe Bakaj, vice president, Product Development, Ford of Europe.

“The chance to build a completely new car from a fresh piece of paper does not come around often. We grabbed it with both hands, to develop the best mid-size family car that money can buy.”

The All-New Focus is available in the most comprehensive line-up ever, including the stylish Focus Trend and Titanium, sporty Focus ST-Line, upscale Focus Vignale and the first Focus Active crossover.

>> Click here to test drive the All-New Focus

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