Day's, the Home of Ford in Wales

Our Ford showrooms in Swansea , Gorseinon , Neath , Llanelli , and Haverfordwest display the very latest Ford models as well as a fantastic range of high quality approved used Ford vehicles. In addition, our newly renovated FordStore in Plasmarl is stylish, spacious and modern, a place where you can experience an unrivalled Ford brand experience from the moment you walk through the door.

In 1989 and 1996 through to 2011 we received the European Ford Chairman's Award for outstanding customer satisfaction, a total of 16 Awards with the last 15 consecutive. We also won 'Best Retail Group' at the AM Awards in 2012 and 2015. More about us...

Latest News & Events

Introducing the Ford KA+

The New Ford KA+ is spacious and full of clever technologies to help make driving practical and fun! Find out more...

More information

Magnetic Metallic Ford Focus RS Available Now!

This beautiful Ford Focus 2.3 EcoBoost 350PS is available now at the Day's FordStore, Swansea.

More information

See the Ford Fiesta Zetec S Black Edition 1.0T EcoBoost in our FordStore showroom

Check out the Ford Fiesta Zetec S Black Edition 1.0T EcoBoost we currently have in our FordStore, Swansea showroom.

More information

Red or Blue!?

We have two gorgeous new Mustangs in our Fordstore showroom- which colour do you prefer, red or blue!?

More information

  • Loading Latest Tweets...

Need advice? We're sure we can help.

Contact Day's Ford Now

Live Chat Software