• Ford
  • Peugeot
  • Fiat
  • Iveco
  • Nissan
  • Motability

Wales' Largest Family-Run Dealer Group

We specialise in the authorised sale and service of Ford, Peugeot, Fiat and Iveco vehicles across South and West Wales. With showrooms in Swansea, Gorseinon, Neath, Llanelli, Haverfordwest and Cardiff, our private and commercial customers can choose from over 5000 new and used vehicles each week.

The Day's team will help you secure the ideal car or van with part exchange, finance and contract hire options available. Once you drive away our support does not come to a stop; motor parts, service and repairs and rapid fit tyres are available to maintain or improve your vehicle's condition.

Day's Motor Group launched in 1926 and has since been managed by the three generations of the Day family. It is today the largest dealer group in Wales with a culture of continuous development that benefits our customers, our company and our 500 local employees. More about us...

Latest News & Events

Just Add Fuel Explained

This brilliant three-year finance package rolls all your car costs, including insurance, into one fixed monthly payment. So choose your Peugeot model and Just Add Fuel ®.

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Day’s Llanelli Celebrates Award Win for Excellent Customer Service

Motability customers in Llanelli can be sure of receiving award-winning customer service when they visit their local Day’s branch who have won a regional award for their work with the Motability Car Scheme.

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Pre-order the All-New Ford Mustang from our brand new FordStore in Plasmarl

Build your dream Mustang online and pre-order today! Will you choose a Fastback or a Convertible?

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Rediscover Your Summer Smile

Treat your Ford to a Spring Clean this Summer, you can now book a comprehensive 30-point Ford Summer Check for just £19.99

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